Strategy & Planning
· Develop, execute, and optimize monthly social media strategies aligned with business goals.
· Identify target audience behaviors and curate content that resonates.
· Stay up to date with the latest social platforms, trends, algorithms, and best practices.
Content Creation
· Create engaging, relevant, and quality content (videos, reels, carousel posts, stories, captions).
· Craft messaging that aligns with Successvisa’s voice and brand values.
· Collaborate with design/creative teams to produce visuals and animated content.
Community Engagement
· Monitor, engage, and respond to comments, DMs, and mentions across platforms.
· Build and nurture communities on Instagram, Facebook, LinkedIn, TikTok, YouTube, WhatsApp, and other relevant platforms.
· Manage influencer partnerships and collaborations.
Performance & Reporting
· Track KPIs: engagement rate, reach, impressions, follower growth, conversions, etc.
· Prepare weekly and monthly analytics reports with actionable insights.
· Use data to refine and improve content and growth strategies.
Campaign Management
· Plan and execute promo campaigns aligned with milestones (seminars, webinars, special programs).
· Work with paid advertising teams to scale results (if applicable).